Expo 2025 Osaka
Osaka Expo 2025
Guide to Crafting an Ideal Tourism Package for Zimbabwe
Ideal tourism packages for Zimbabwe’s participation at Expo 2025 Osaka should be clear, concise, and accessible.
This guide will help the tourism industry to create attractive and well-structured tourism packages that showcase Zimbabwe’s unique offerings. The packages will be barcoded and accessible via links for easy booking.
1. Package Title
– Create a catchy and descriptive title.
Example: “Discover Zimbabwe: A Journey Through Nature, Culture, and Adventure”
2. Package Overview
– Write a short summary (2-3 sentences) highlighting the key attractions and experiences.
Example: “Explore Zimbabwe’s iconic landmarks, including Victoria Falls, Great Zimbabwe Monuments, and Hwange National Park. Immerse yourself in rich cultural heritage and thrilling adventures.”
3. Key Destinations and Activities
– List the main destinations and activities in bullet points.
Example:
– Victoria Falls: Guided tours, sunset cruises, bungee jumping.
– Hwange National Park: Game drives, wildlife safaris, bird watching.
– Great Zimbabwe Ruins: Historical tours, cultural experiences.
– Mana Pools National Park: Canoeing, walking safaris.
– Harare and Bulawayo: City tours, local markets, culinary experiences.
4. Duration and Itinerary
– Specify the duration (e.g., 7 days, 10 days).
– Provide a detailed day-by-day itinerary with times and activities.
Example:
7-Day Zimbabwe Adventure Package
Day 1: Arrival in Harare
– 10:00 AM: Arrival at Robert Gabriel Mugabe International Airport.
– 11:00 AM: Transfer to hotel and check-in.
– 1:00 PM: Lunch at a local restaurant.
– 3:00 PM: Harare city tour (National Gallery, Mbare Market).
– 7:00 PM: Dinner at the hotel.
Day 2: Great Zimbabwe Ruins
-7:00 AM: Breakfast at the hotel.
-8:00 AM: Travel to Great Zimbabwe Ruins (4-hour drive).
-12:30 PM: Lunch at a local lodge.
-2:00 PM: Guided tour of the Great Zimbabwe Ruins.
-6:00 PM: Check-in at lodge and dinner.
Day 3: Hwange National Park
– 6:00 AM: Breakfast and travel to Hwange National Park (5-hour drive).
-12:00 PM: Lunch at the lodge.
-2:00 PM: Afternoon game drive.
-7:00 PM: Dinner and overnight at the lodge.
Day 4: Hwange National Park
-6:00 AM: Morning game drive.
-9:00 AM: Breakfast at the lodge.
-11:00 AM: Visit a local community project.
-1:00 PM: Lunch at the lodge.
-3:00 PM: Evening game drive.
-7:00 PM: Dinner and overnight at the lodge.
Day 5: Victoria Falls
-6:00 AM: Breakfast and travel to Victoria Falls (2-hour drive).
-10:00 AM: Check-in at the hotel.
-12:00 PM: Lunch at the hotel.
-2:00 PM: Guided tour of Victoria Falls.
-6:00 PM: Sunset cruise on the Zambezi River.
-8:00 PM: Dinner at the hotel.
Day 6: Victoria Falls
-7:00 AM: Breakfast at the hotel.
-9:00 AM: Optional adventure activities (bungee jumping, helicopter ride, or zip-lining).
-1:00 PM: Lunch at a local restaurant.
-3:00 PM: Visit the Victoria Falls Craft Market.
-7:00 PM: Farewell dinner at the hotel.
Day 7: Departure
-7:00 AM: Breakfast at the hotel.
-9:00 AM: Transfer to Victoria Falls Airport for departure.
5. Inclusions and Exclusions
– Clearly state what is included and excluded.
– Example:
– Inclusions: Accommodation, meals, transportation, guided tours, park fees.
– Exclusions: Airfare, visa fees, personal expenses, optional activities.
6. Pricing and Payment Options
– Display the price prominently.
– Include group discounts and payment options.
• The following details should be included:
o Total price per person (e.g., “Starting at $1,500 per person”).
o Group discounts (if applicable, e.g., “Group discounts available for 4+ travellers”).
o Currency (e.g., USD, JPY, or ZWL, depending on the target audience).
o Payment options (e.g., credit card, bank transfer, PayPal).
Example:
-“Package Price: Starting at $1,500 per person. Group discounts available for 4+ travellers. Payment options include credit card, bank transfer, and PayPal).
NB:
• You can also mention the price briefly in the Package Overview or Highlights section to grab attention quickly.
• Example:
o “Explore Zimbabwe’s iconic landmarks with our 7-day adventure package, starting at just $1,500 per person!”
• If the package includes a Call-to-Action (e.g., “Book Now” or “Contact Us”), you can reiterate the price here to encourage immediate action.
• Example:
o “Book your 7-day Zimbabwe adventure today for only $1,500 per person! Scan the QR code or visit [link] to reserve your spot.”
• If the price varies based on certain conditions (e.g., seasonal rates, group size), mention this in the Terms and Conditions section.
• Example:
o “Prices are subject to change during peak seasons (June–August). Contact us for updated rates.”
6.1 Best Practices for Displaying the Price
1. Be Transparent:
o Clearly state what is included in the price (e.g., accommodation, meals, tours) to avoid confusion.
2. Highlight Discounts or Special Offers:
o If there are early-bird discounts, group rates, or seasonal promotions, make them stand out.
3. Use Clear Formatting:
o Use bold or larger font for the price to make it easily noticeable.
o Example: “Package Price: $1,500 per person”.
4. Currency Considerations:
o If targeting international audiences (e.g., Japanese visitors at Expo 2025 Osaka), consider displaying the price in multiple currencies (e.g., USD and JPY).
5. Avoid Hidden Costs:
o Clearly state any additional costs (e.g., visa fees, optional activities) in the Inclusions and Exclusions section.
7. Target Audience
– Specify who the package is for.
– Example: *”This package is ideal for adventure seekers and nature lovers looking to explore Zimbabwe’s diverse landscapes and wildlife.”
8. Accessibility and Booking Information
– Include barcodes (QR codes) and links for easy access.
– Provide contact details for inquiries.
– Example:
-“Scan the QR code below to access this package or visit www.zimbabwetourism.co.zw.”
-“Contact us at info@zimbabwetourism.co.zw or +263 123 456 789.”
9. Unique Selling Points (USPs)
– Highlight what makes the package special.
Example:
-“Exclusive access to private game reserves.”
-“Cultural interactions with local communities.”
-“Eco-friendly accommodations and sustainable tourism practices.”
10. Visuals and Multimedia
– Include high-quality images and videos.
– Ensure visuals are accessible via links or QR codes.
– Example: “Watch a video of Victoria Falls here: [link].”
11. Terms and Conditions
– Outline cancellation policies, refund terms, and other important details.
– Example: “Cancellations made 30 days prior to departure will receive a full refund.”
12. Sustainability and Responsible Tourism
– Emphasize eco-friendly practices and community involvement.
– Example: “This package supports local communities and promotes conservation efforts in Zimbabwe.”
Specifications for Bar-coding and Digital Access
1. QR Codes:
– Generate QR codes for each package, linking to detailed itineraries, booking pages, and multimedia content.
– Ensure QR codes are prominently displayed on promotional materials.
2. Links:
– Create short, memorable URLs for each package.
– Example: www.zimbabwetourism.co.zw/victoria-falls-package
3. Mobile Optimization:
– Ensure all linked content is mobile-friendly for easy access on smartphones.
4. Language Options:
– Provide content in multiple languages (e.g., English, Japanese) to cater to international visitors.
Title: “Zimbabwe Adventure: 7 Days of Wildlife and Wonders”
Overview:
– “Experience the best of Zimbabwe in 7 days! From the majestic Victoria Falls to the wildlife-rich Hwange National Park, this package offers unforgettable adventures.”
Destinations and Activities:
– Victoria Falls: Guided tours, sunset cruises.
– Hwange National Park: Game drives, wildlife safaris.
– Great Zimbabwe Ruins: Historical tours.
Duration and Itinerary
– Specify the duration (e.g., 7 days, 10 days).
– Provide a detailed day-by-day itinerary with times and activities.
By including times and activities in the itinerary, the package becomes more detailed and easier for travellers to visualize their trip. This level of detail will help attract more interest and bookings at Expo 2025 Osaka.
– Example:
7-Day Zimbabwe Adventure Package
Day 1: Arrival in Harare
– 10:00 AM: Arrival at Robert Gabriel Mugabe International Airport.
– 11:00 AM: Transfer to hotel and check-in.
– 1:00 PM: Lunch at a local restaurant.
– 3:00 PM: Harare city tour (National Gallery, Mbare Market).
– 7:00 PM: Dinner at the hotel.
Day 2: Great Zimbabwe Ruins
-7:00 AM: Breakfast at the hotel.
-8:00 AM: Travel to Great Zimbabwe Ruins (4-hour drive).
-12:30 PM: Lunch at a local lodge.
-2:00 PM: Guided tour of the Great Zimbabwe Ruins.
-6:00 PM: Check-in at lodge and dinner.
Day 3: Hwange National Park
– 6:00 AM: Breakfast and travel to Hwange National Park (5-hour drive).
-12:00 PM: Lunch at the lodge.
-2:00 PM: Afternoon game drive.
-7:00 PM: Dinner and overnight at the lodge.
Day 4: Hwange National Park
-6:00 AM: Morning game drive.
-9:00 AM: Breakfast at the lodge.
-11:00 AM: Visit a local community project.
-1:00 PM: Lunch at the lodge.
-3:00 PM: Evening game drive.
-7:00 PM: Dinner and overnight at the lodge.
Day 5: Victoria Falls
-6:00 AM: Breakfast and travel to Victoria Falls (2-hour drive).
-10:00 AM: Check-in at the hotel.
-12:00 PM: Lunch at the hotel.
-2:00 PM: Guided tour of Victoria Falls.
-6:00 PM: Sunset cruise on the Zambezi River.
-8:00 PM: Dinner at the hotel.
Day 6: Victoria Falls
-7:00 AM: Breakfast at the hotel.
-9:00 AM: Optional adventure activities (bungee jumping, helicopter ride, or zip-lining).
-1:00 PM: Lunch at a local restaurant.
-3:00 PM: Visit the Victoria Falls Craft Market.
-7:00 PM: Farewell dinner at the hotel.
Day 7: Departure
-7:00 AM: Breakfast at the hotel.
-9:00 AM: Transfer to Victoria Falls Airport for departure.
Price:
– “Starting at $1,500 per person. Group discounts available.”
Booking:
-“Scan the QR code or visit www.zimbabwetourism.co.zw to book now!”
