Zimbabwe Tourism Authority

LVISIT ZIMBABWE A WORLD OF WONDERS

MAUYA! SAMUKELE! WELCOME!

 Zimbabwe is a song which, once heard, is never forgotten; a mood to suit the needs of any soul, any time; a spell that binds all those who know her. Her voice brings forth many melodies. Welcome to Zimbabwe, a World of Wonders.

 In Southern Africa, sitting on a high plateau and covering 390 245km2, is a land rich in diversity ranging from low lying semi desert to lush highlands strewn with forests and lakes in Zimbabwe. Zimbabwe enjoys a lovely temperate climate with 365 days of sunshine.

There are many reasons why one should visit Zimbabwe but the ten reasons one should visit Zimbabwe are:

  1. Peace and Tranquility
  2. Safety and Security
  3. Wonderful People and Culture
  4. Rich History and Heritage
  5. The Majestic Victoria Falls
  6. Great Zimbabwe The Grand Medieval Palace
  7. Pristine Wildlife and Nature
  8. The Mystique of the Eastern Highlands
  9. The Mythical Kariba and Mighty Zambezi
  10. Beautiful Weather

 The Visit Zimbabwe Campaign aims to propagate the Zimbabwe Destination brand through different avenues. The Visit Zimbabwe Conference and Exhibition will be one of the avenues that will be used to make the UAE market aware of the destination.

 

Contact: Praise Mazhandu

+263 779 411 036

praise@ztazim.co.zw

marketing@ztazim.co.zw

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The Zimbabwe Tourism Authority is a Parastatal organization formed by an Act of Parliament: The tourism Act Chapter 14:20 of 1996 with a mandate of developing, managing, promoting and marketing Zimbabwe as a tourist destination in both the local and international markets.

As a National Tourism Organization (NTO), ZTA is responsible for tourism promotion, planning and development, research and enforcement of standards and services.Its overarching goal is to promote the sustainable growth and development of tourism in Zimbabwe for the social and economic benefit of the nation through setting and monitoring of standards, market research, product development, investment promotion and destination marketing.
It falls and is the only agency under the Ministry of Environment, Climate, Tourism and Hospitality Industry led by Honourable Minister Mangaliso N. Ndlovu

1.1 OUR CORE PURPOSE
To develop, manage and market Zimbabwe as a tourist destination as mandated by the Tourism Act 1996, Chapter 14:20.
1.2 OUR VISION
To be a must visit destination and leader in sustainable tourism in Africa by 2030
1.3 OUR MISSION
To serve the interests of the tourism industry through effective and efficient utilization of our resources for the benefit of the national economy
1.4 OUR CORE VALUES
We will fulfill our mission guided by the following values:

  • Teamwork – We work as a team and appreciate each other’s role in the organisation.
  • Results Driven – We deliver, that is what sets us apart.
  • Innovation – We are creative.
  • Professionalism – We are ethical in our business conduct.
  • Service Culture – We are here to serve; this drives our relationship with our stakeholders and clients.