Monthly:July 2026
ZTA’s Destination Marketing | Telling Zimbabwe’s Story to the World with Passion, Precision & Pride July 13, 2026 One of ZTA’s most visible and impactful functions is destination marketing telling Zimbabwe’s story to the world with passion, precision, and pride. Our Marketing Division is responsible for developing and executing domestic and international campaigns that showcase Zimbabwe’s unmatched tourism offerings. Through participation in global travel trade fairs, digital campaigns, media partnerships, and familiarisation trips, ZTA ensures that #DestinationZimbabwe remains top-of-mind for […]
Zimbabwe’s Exceptional Natural wonders, Rich Cultural Heritage and World-Class Tourism Experiences Attract Increasing International Recognition July 13, 2026 Global interest in Destination Zimbabwe continues to soar as the country’s exceptional Natural wonders, rich Cultural Heritage and world-class Tourism experiences attract increasing International recognition. A Japanese Television Broadcasting System (TBS) media crew is currently filming a documentary on Zimbabwe’s UNESCO World Heritage Sites, following a successful business connection established through a Tourism Operator who attended the 2025 Sanganai/Hlanganani World Tourism Expo. […]
The Role of ZTA in Building Zimbabwe’s Tourism Economy July 13, 2026 DID YOU KNOW? Our work goes far beyond promoting beautiful destinations!The Zimbabwe Tourism Authority exists to develop, market, and regulate Zimbabwe’s tourism sector for maximum national benefit. Our core mandate remains unwavering: to position Zimbabwe as a globally competitive tourism destination whilst we generate foreign currency, create employment, and enhance sustainable development. Our work spans the length and breadth of the country from registering and grading tourism establishments, […]
